Privacy Policy

Last updated: March 29, 2025


1. Introduction

Welcome to Slay, an online women's clothing store based in Colombia. At Slay, we value your privacy and are committed to protecting your personal data in accordance with Colombian law, especially Law 1581 of 2012. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website or make purchases through it.


2. Data Controller

The controller of your personal data is Slay, located at [insert physical address], Colombia. You can contact us at any time at:


Email: slayventas@gmail.com

Telephone: +57 3153203788

3. Personal Data We Collect

We collect the following personal information through our website:


Identifying Information: Full name, shipping address, email address, and phone number.

Payment information: Credit card, debit card, or other payment method details (securely processed by our payment gateway).

Browsing data: IP address, browser type, pages visited, and purchasing preferences, collected through cookies and similar technologies.

This data is collected when you create an account, make a purchase, subscribe to our newsletter, or browse our website.


4. Purposes of Data Processing

We use your personal data for the following purposes:


Process and fulfill your orders, including shipping products and managing payments.

Communicate with you about the status of your purchases and provide customer support.

Send marketing communications (such as newsletters or promotions), provided you have given your express consent.

Improve our website, products, and services through data analysis.

Comply with legal, tax or accounting obligations.

5. Legal Basis for Processing

The processing of your personal data is based on:


Express consent: Obtained when you create an account, complete a purchase, or subscribe to our marketing communications.

Execution of a contract: Necessary to process and deliver your orders.

Legitimate interest: To improve our services and products, while respecting your rights and freedoms.

6. Data Sharing

We may share your personal data with third parties in the following cases:


Service providers: Logistics (shipping) companies, payment processors, and technology providers that help us operate the website. These third parties are required to protect your information under Colombian law.

Legal authorities: When required by law or to protect our rights.

We do not sell or share your personal information with third parties for purposes other than those described here without your consent.


7. Security Measures

At Slay, we implement technical and organizational measures to protect your personal data from unauthorized access, loss, or alteration. These include:


Encryption of sensitive data (such as payment information).

Use of secure servers.

Restricted access controls for our staff.

8. Rights of Data Subjects

In accordance with Law 1581 of 2012, you have the following rights over your personal data:


Access: Request a copy of the data we hold about you.

Rectification: Correct inaccurate or incomplete data.

Deletion: Request the deletion of your data, except in cases where there are legal exceptions.

Revocation of consent: Withdraw your authorization for processing at any time.

Complaint: File complaints with the Superintendency of Industry and Commerce (SIC) if you believe your rights have been violated.

To exercise these rights, please contact us at slayventas@gmail.com. We will respond to your request within the timeframes established by law (10 business days for inquiries and 15 business days for complaints). If you wish to stop receiving marketing communications, you can do so by using the "unsubscribe" link in our emails or by contacting us directly.


9. Cookies and Tracking Technologies

We use cookies and similar technologies to:


Manage your shopping cart.

Remember your browsing preferences.

Analyze website traffic and improve your experience.

You can accept, reject, or manage cookies through your browser settings. For more details, see our cookie preferences section on the website.


10. Data Retention Period

We retain your personal data only for as long as necessary to fulfill the purposes described or as required by law. For example:


Order data: These are retained for tax and accounting purposes for the period established by Colombian regulations.

Marketing data: Retained as long as you retain your active consent.

11. International Data Transfers

If your personal data is transferred outside of Colombia (for example, to servers abroad), we ensure that the recipient complies with protection standards equivalent to those established by Colombian law or that adequate contractual safeguards are in place.


12. Changes to the Privacy Policy

We reserve the right to update this Privacy Policy. Any significant changes will be posted on our website and, if necessary, notified by email. We recommend that you review this policy periodically.


13. Contact

If you have questions, concerns, or wish to exercise your rights, please contact us at:


Email: slayventas@gmail.com

Telephone: +57 3153203788

Final Notes

This policy is designed to be clear, accessible, and compliant with the requirements of current Colombian legislation. It is recommended that a link to this policy be included in the footer of the Slay website and during the checkout process, accompanied by an acceptance checkbox such as: "I have read and accept the Privacy Policy." This ensures informed and explicit consent, as required by Law 1581 of 2012.


For practical implementation, review by a legal expert specializing in data protection in Colombia is suggested to ensure full compliance with the specific regulations and resolutions of the Superintendency of Industry and Commerce (SIC).